About…

Y Lle Da | The Good Place is a brand-new, inclusive multi-arts festival that will make its debut in the picturesque medieval seaside town of Tenby, Pembrokeshire, from Friday 21 to Sunday 23 March 2025. The festival aims to celebrate the vibrant culture of Wales by offering a diverse and exciting program of music, arts, literature, and performance, with a focus on the Welsh language.

St Mary’s Church and The De Valence will host the main stages at Y Lle Da | The Good Place showcasing over 25 acts from 6pm each evening. There will also be a third main stage at The Dogs Home (Ex Serviceman’s club). Later in the evenings, there will be DJ sets for those who want to continue the party! (Dogs Home & DJ line up coming soon).

During the day, there will be music throughout the town from 12 - 5pm at ‘Y Lle Da Venues' along with workshops for adults & children including, panel discussions from music industry professionals as well as creative writing sessions with former children’s laureate Connor Allen, festival collages with Di Ford, Children’s Lego Animation Workshops, ’A Splodger’s Guide to Art’ with Guy Manning, ‘A Journey through the 90’s Rave Scene’ with Dj Andy Smith & Nick Halkes and cookery sessions with Ffwrnes’ Jez Phillips from TV’s Pizza Boys plus more to be announced.

Join us in celebrating some of the best Welsh music & culture in our beautiful seaside town. It’s going to be a fun weekend!

Y Lle Da | The Good Place is the vision of Pembrokeshire based creatives Rhiannon Morgan-Bell, Naomi Chiffi, and Chloe Barnes, who each bring vast experience in the music, theatre, and TV industries. The festival will showcase a broad range of artistic disciplines, including live music, visual arts, and literature, providing attendees with the chance to engage with Welsh culture in exciting and accessible ways. Y Lle Da | The Good Place is working in partnership with Focus Wales and is thrilled to have Andy Jones on board as the main stages music programmer. Andy is the co-founder and music programmer for the FOCUS Wales showcase festival. Andy has worked within the music industry for over 20 years; as an artist, label MD, manager, and promoter. FOCUS Wales takes place in Wrexham each May. 2025 marks the festival’s 15th anniversary, and will welcome over 22,000 festival goers, with over 250 artists from around the world performing across 20 stages.

Meet the Team

  • Rhiannon Morgan-Bell

    Co-founder

  • Naomi Chiffi

    Co-founder

  • Chloe Barnes

    Co-founder

  • Andy Jones

    Music Programmer & Advisor

  • Imogen McHarg

    Festival Co-ordinator